Our treatment of your personally identifiable information ("Personal Information") and any other information that is collected from you when you use our custom e-commerce website and mobile software (the "Fresh Press platform"); its website located at http://www.freshpress.my, and through interactive technologies implemented in connection with our retailer partners (collectively, the "Services").
Please note that you may not use the Services if you are younger than 13 years old.
We strongly recommend that you read this policy carefully.
What Information Do We Collect?
Personal Information That You Provide:
We receive and store any information that you provide to us, either directly or through your use of our Services. For example, when you register with us, we ask you to provide certain Personal Information, including your name, email address, gender and password (unless you login through Facebook, which is discussed below). We also collect Personal Information from you through other sources, such as when you contact us with inquiries, respond to one of our surveys, or use certain Services.
With your consent, we may collect two kinds of location information through your use of the Services on your mobile phone or device. To identify stores near you and to appropriately enable the Fresh Press service, we may gather location information through your mobile phone or device's geolocation, GPS, or similar capabilities.
Furthermore, as part of the Fresh Press service, we may collect information about your location within participating stores through your mobile phone or device's Bluetooth or similar capabilities in combination with technology implemented by and with our retail partners. We will only gather these kinds of location information if you agree to share them with us by opting-in within Fresh Press (either during your initial login or later) to receive the Fresh Press services and by enabling these capabilities on your mobile device. Once you have opted-in to receive the Fresh Press service and consented to our gathering of location information, Fresh Press will continue to collect location information until you log off (it will gather location information if it is running in the background) or use your phone's or other device's setting to disable your mobile device's applicable geolocation, GPS, Bluetooth or similar capabilities for the Fresh Press App.
If you initially login to Fresh Press through the platform known as Facebook Connect using your Facebook login and password, you will be asked to grant us permission to access certain information from your Facebook account ("Facebook Information"). The Facebook Information we collect is limited to that information you have explicitly authorized us to access through the Facebook Connect platform.
Information Collected Automatically:
When you utilize Fresh Press, we may automatically collect certain information about your use of the app, such as the page you requested, where you click on the page, and other information ("Information Collected Automatically").
Aggregated Personal Information:
In an ongoing effort to better understand our users, we may aggregate and compile Personal Information and other information we collect from our users in a way that does not personally identify any one user ("Aggregated Personal Information").
How Do We Use And Disclose This Information?
The Personal Information we collect is used for such purposes as setting up and personalizing your account, enhancing our Service's functionality or features, responding to your requests and communications, providing you with information about specials and stores, and to otherwise operate our business. We may also share certain Personal Information, such as names, email addresses or other profile information, with our business partners so that they may better serve you with offers or otherwise. Furthermore, some Personal Information may be made public, as discussed below.
We treat and use Location Information as Personal Information.
We treat and use Facebook information as Personal Information. We may also use Facebook Information for, among other things, registration and social networking within the service, and may share this information with other users to provide certain features or functionality.
Information Collected Automatically:
We may use such information individually as Personal Information or we may pool it with other information to track, for example, the total number of visitors to the Services, the number of visitors to each page of the Services, and the domain names of our visitors' Internet service providers. To the extent that this information is Personal Information, we treat it as such.
Aggregated Personal Information:
We may use aggregated information to conduct research on our end users' demographics, interests and behaviors or to otherwise operate or improve our business and we may share this information with our affiliates, agents, business partners and other third parties, including our retail partners. As an example, we may provide to our retail partners information about when Fresh Press users visit their stores most frequently, which products are viewed and shared most frequently, and which parts of their physical and online stores are most frequently visited by our users. We may also disclose aggregated user statistics to describe our Services to current and prospective business partners and to other third parties for other lawful purposes.
What Information Becomes Publically Available?
Certain information that you provide to the Services is or will become publically available.
Material, such as text, graphics, images, video, audio, data and other material (collectively referred to as the "Content") that you submit through the Services ("User Content"), and which, by its nature, is accessible or intended to be accessible to other users of the app.
This may also include, for example, posts to public areas of the app, such as bulletin boards, and Personal Information you provide or Facebook Information you authorize us to use which is displayed in your publicly available online profile.
Because this information is publically available, it may be used or accessed by third parties, and we are not responsible for what these third parties do with this information. For this reason, we recommend that you exercise great care in determining what information you choose to make publicly available through the app. How Else Do We Disclose Information?
In addition to the foregoing, there are certain other circumstances in which we may share your information with certain third parties without further notice to you, including as set forth below:
As we develop our business, we might sell or buy businesses or assets. In the event of a sale, merger, reorganization, dissolution or similar event relating to all or a portion of our business, assets or the app, Personal Information or other information may be part of the transferred assets.
Service Providers, Agents and Related Third Parties:
We sometimes hire other companies to perform certain business-related services for us. Examples include mailing information, maintaining databases, processing payments and providing consulting or other services. When we employ another company to perform a function of this nature, we may need to provide them with access to certain Personal Information or other information. However, we only provide them with the information that they need to perform their specific service for us.
We may also disclose your information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation,
(ii) protect and defend our rights or property,
(iii) act in urgent circumstances to protect the personal safety of users of the Services or the public, or
(iv) protect against legal liability.
How Do We Store And Transfer Information?
How Do We Communicate With You?
We will communicate with you through email and notices posted on the website and app (if downloaded and used by user). Communications relating to the proper function of your account will be sent to you through email as long as you maintain an account with us. We may also send you promotional information unless you have opted out of receiving such information either by clicking the "unsubscribe" link at the bottom of the email or by directly communicating with us. In response to particular offers or items you have selected, we may send you emails or messages through the Fresh Press platform. You may manage these messages through a tab provided within the Fresh Press platform. What Choices Can I Make About My Information?
You can use the app without providing any Personal Information. You can also restrict the Personal Information we collect by doing such things as logging out of or uninstalling the Fresh Press platform or turning off or preventing the Fresh Press platform from using your mobile device's geolocation, Bluetooth, or similar capabilities. However, taking these actions may prevent you from using certain features or aspects of the app.
What Is Fresh Press's Policy Regarding Children?
How May I Correct My Personal Information?
Through Fresh Press, we provide you with access to update your profile and revise personal account information previously submitted through the Services. You may also contact us at any time to update your personal account information by emailing us at, firstname.lastname@example.org . Links To Other Websites
Fresh Press may contain references, links or interactions with other websites not operated or controlled by us ("Third Party Sites"). The policies and procedures we describe here do not apply to Third Party Sites, and these sites may independently collect information about you. Fresh Press assumes no responsibility or liability for the privacy and information collection policies of these third parties and we suggest contacting the providers of those sites directly for information on their privacy policies. Passwords And Logins
Users are solely responsible for maintaining the secrecy of their login, passwords, and account information. We are not responsible for any action taken by a third party using your login and password.